Head of Marketing

Job responsibilities

• Create and implement marketing strategies,
• Oversee all marketing operations,
• Conduct market research,
• Create and implement marketing strategies,
• Manage public relations and drive sales growth,
• Develop promotional campaigns and manage marketing budgets.

Required qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• Proficiency in Market Planning,
• Marketing Management and Market Research
• Experience in Sales and Public Relations
• Excellent leadership and team management skills
• Ability to develop and execute promotional campaigns
• Strong analytical and strategic thinking abilities
• Experience in the beverage or hospitality industry is a plus
• Fluent in Armenian, English and Russian

Required candidate levelSeniorProfessional SkillsStrategic marketingMarketing researchMarket analysisMarketing communicationsContent marketingSocial Media MarketingPersonal skillsAbility to work independentlyLeadership skillsPositive attitudeTime management Problem solving Conflict resolution skillsMultitaskingAdditional Information:

Why Join GOTCHA?

• Play a key role in shaping and scaling GOTCHA’s brand across local and international markets
• Lead the creation of powerful brand stories that come to life across digital, physical, and experiential touchpoints
• Be part of a bold, fast-growing lifestyle brand with ambitious expansion goals
• Work directly with leadership and influence overall growth, positioning, and go-to-market strategy

We offer:

✅ A high-impact leadership role with real ownership and decision-making authority
✅ The opportunity to build, lead, and inspire a marketing team
✅ Professional growth within a rapidly scaling and internationally oriented brand
✅ A dynamic, creative, and ambitious environment where ideas turn into action